SEM helps to enhance the visibility of a website on a SERP using paid advertisement.
There are various important terminologies of SEM and they are –
PPC/CPC – It is a internet marketing technique which is based on per click technique.
Google AdWords – It is a advertising service by Google for a business to promote ads through display network and search network.
AdCenter – It is service that provides pay per click advertising on both the Bing and Yahoo! search engines. Also known as Bing Ads.
CPA – Cost per action is an online advertising pricing model where the advertiser pays for a specific acquisition.
This video tutorial gives definition and example of above terminologies of SEM.
Learn Digital Marketing : Download APP
This app is a complete guide for learning digital marketing step by step.
Follow Us On :
Facebook : https://www.facebook.com/wscubetech.india
Linked in : https://www.linkedin.com/company/wscube-tech
Google+ : https://plus.google.com/+wscubetechjodhpur
YouTube : https://www.youtube.com/c/wscubetechjodhpur
Twitter : https://twitter.com/wscube